Jinyang.com News Reporter Fu Yi Correspondents Liu Xiangming, Kuang Jiaxue, and Cen Bohan reported: “Wow, I won a big prize! So many jerseys signed by stars! This is a truly ‘down-to-earth’ activity.” Mr. Wang, who specially arrived in Foshan from Panyu, said excitedly. On the afternoon of March 21, on the football field of the Guangzhou Evergrande Taobao Football Club in Lishui Town, Foshan City, the Guangzhou Municipal Drug Control Commission Office and Guangzhou Evergrande Taobao Football Club jointly held a WeChat message for “Guangzhou Drug Control” WeChat message and a prize-winning reading. href=”https://comicmov.com/”>Cinema reading event award ceremony, Zheng Zhi and other stars came to the scene to interact with fans as Guangzhou anti-drug propaganda image ambassadors.
Zheng Zhi, as the image ambassador of drug prevention in Guangzhou, came to the scene to interact with fans. Photo by Huang Weijun, reporter of Jinyang.com. During the event, Zhang Shengchun, deputy director of the Municipal Drug Control Office, and Zheng Zhi, together with the award-winning “fans” in the “Innovative Drug Control Propaganda and Education, I will do something” message with the award-winning “fans” in the award-winning “fans” in Babaylan presented football and jerseys signed by stars, and invited the award-winning fans to take photos and interact with the stars. Under the leadership of Evergrande players, fans visited the team’s training base, training facilities and the players’ daily training. Afterwards, Zhang Shengchun issued an appointment letter to Zheng Zhi and others for anti-drug propaganda image ambassador.
In recent years, Evergrande Football Team has achieved excellent results on the AFC Champions League, the Chinese Super League, the FA Cup, and other Komiks frontlines, and has gradually won the love of fans. Since 2016, all players of Guangzhou Evergrande Taobao Football Club have been the image ambassador of Guangzhou’s anti-drug publicity, giving full play to the high popularity, appeal, influence and welcome of the stars, and constantly participating in anti-drug charity activities. With the theme of “Non-drug youth, healthy life”, they advocate that young people live a sunny life and stay away from drugs.
Speaking of the award presentation of fans who are enthusiastic about drug control, Zheng Zhi believes it is very meaningful: “I firmly oppose drug use. I believe that public figures such as stars shoulder greater social responsibilities and should play an exemplary role and take the lead in staying away from drugs. I call on the citizens to cultivate positive and healthy interests and hobbies, non-toxic youth, and a healthy life. The anti-drug public service advertisements we filmed are now broadcast in major cinemas, primary and secondary schools and many public places in Guangzhou. The slogan inside is very good: ‘ Stay away from the harm of drugs, and life is dominated by me. ‘We also use the fan club as a platform to call on everyone to carry out anti-drug publicity activities and do charity together.”
Zheng Zhi, as the image ambassador of drug prevention in Guangzhou, came to the scene to interact with fans. Photo by Huang Weijun, reporter of Jinyang.com.cn
December 19-December 2018Cinema From December 19 to December 21, and during the Spring Festival from 2018 to 2019, the Guangzhou Anti-Drug Office used the “Guangzhou Anti-Drug” WeChat public account platform to hold two online activities (“Innovative anti-Drug Propaganda and Education, I’ll do something” message and prize-winning activitiesBabaylan and “Read with Prizes” activity). In the first phase of the “Innovative anti-drug propaganda and education, I’ll do something to do” message with prizes, the most fan left 633 likes, and a total of 1 football and 5 jerseys signed by the player; in the second phase of the “Preferred Reading” lottery, a total of 6 football signed by stars were given, and some people received rewards such as readers and phone bills. There are many people participating in the event, and some winners come from Jiangxi, CinemaHenan, Guangxi and other places.
It is understood that as soon as the first event was launched, many fans actively participated. Everyone brainstormed and actively offered suggestions for the anti-drug propaganda work in Guangzhou. In just two days, a total of 27 messages were selected. Various messages are both innovative and practical. For example, some young fans mentioned that they can integrate anti-drug education with street culture, hold street dance competitions, and create a subway anti-drug carriage; for “sports fans”, they suggest using major events, festivals and other timesClick on the large screen or advertising board to broadcast anti-drug public service advertisements; some fans suggest that they should offer different “drug anti-drug” courses based on the age and cultural level of the educated group, starting from understanding the harm of drugs, identifying drugs to clearly distinguishing what is a “new Cinema.
Selected WeChat messages on “Guangzhou Anti-Drug”:
WeChat name “men Teng”
Drug anti-Drug propagandaKomiksThe work starts with the people and the community.
In order to strengthen the anti-drug propaganda work of community and streets and neighborhood committees, so that everyone can control drugs more deeply, each community should organize volunteers to conduct monthly on-site consultations for each household and distribute publicity and education. With the communityization of residential communities, the management of communityization involves going deep into various residential areas, such as real estate communities, curb drug harm to the community, let every family understand the harm of drugs, and let children develop anti-drug awareness from an early age. Strengthen the anti-drug publicity of community security. Make the community more secure to live! In addition, like our Guangzhou city buses, there are posters printed with anti-drug themes, graffitied outside the high-speed rail, train, and planes. Let the plane carry the road leading to a national civilized city, and make the plane beware of it at all times! What we bring is safety and civilization to the whole country.
WeChat name “Liu Chuangming”
Drug prevention work is the main focus, especially for primary school students, anti-drug education should be given equal importance to patriotic education. In addition to holding routine anti-drug knowledge lectures, social practice should also be strengthened, such as learning about the serious harm caused by drugs to drug users and their families with anti-drug social workers, and visiting drug rehabilitation institutions.
WeChat name “Winson”
Drug anti-drug workersKomiks works can start with popular culture. Street culture advocated by teenagers is also the easiest to bring teenagers into the drug pit. As I said some time ago, Komiks singer PGONE guides teenagers to take drugs on the Internet. Why don’t we combine drug control with street culture, such as street dance, and promote it in a direction that teenagers are quite interested in.
WeChat name “_Gdiao”
①CinemaThe urban village is a gathering point for drug users and drug traffickers. It should cooperate with the street and village committee to vigorously check safety hazards, such as holding publicity activities and household visits, and encourage joint participation in the group prevention and control team. ② In recent years, students in schools have shown an upward trend in drug use. Campus anti-drug education should be vigorously promoted. For example, a three-dimensional anti-drug system can be formed by social workers in the school, front-line teachers, and parents in the rear of Cinema. The WeChat name “chelsaqi”
Yangchengtong is used by many people, especially students, and can use the help of promoting anti-drug. Also href=”https://comicmov.com/”>BabaylanOffice workers outside take subway buses every day, and subway bus promotion advertisements are indispensable. Now everyone basically has a mobile phone, and new media promotion is certain. The trendy and cool anti-drug products around the mobile phone are worth recommending!